The past couple of decades have witnessed a steady rise in the number of men heading for aesthetic and cosmetic treatments. Although comparatively, the ratio is still not equal to women, there are definitely more men today willing to invest time and money on their outward appearance as compared to even a year ago.
The Growing Male Aesthetic Market
The growing male aesthetic market can be attributed to several contributory factors that work individually and together to create awareness and acceptance. Where earlier men were still reluctant 
to admit that they had indulged in a visit to the salon, today they are not shy at all about declaring it to the world. In fact, they are often proud of it. That’s great news for all men out there who have wanted to get some aesthetic or cosmetic treatment but were afraid to do so.
This confidence has come about by getting to know and understand the perspective of men who have undergone similar kinds of procedures. There is also an increased awareness about the various kinds of procedures available because of ample amount of information and results available on social media.
Common Face And Body Issues That Men Want To Be Treated
Some of the more common issues that men feel the need to get treated include but are not limited to:
Wrinkles and sagging skin
Although a certain level of ruggedness looks attractive, excessively sagging skin, wrinkles, drooping cheeks, jowls and loss of jawline definition are some of the things men do want to get corrected.
Rosacea, facial redness, and broken blood vessels
Some individuals’ skin type can be more susceptible to facial redness, rosacea, and broken blood vessels. Getting these conditions treated can give a man’s self-confidence a tremendous boost.
Double chin
Nobody likes a double chin. Unfortunately, it is not only obese men and those on the heavier side who have to deal with a double chin. Even men who are lean and fit may sport a double chin thanks to genetics.
Most Popular Treatments Available
Regardless of which part of your face you may have a problem with, there is a cosmetic and aesthetic treatment for you.
Botox
One of the most common non-invasive treatments, Botox helps to ease the underlying muscles. This works to relax the skin and prevents it from creasing and developing lines and wrinkles.
Microdermabrasion
Microdermabrasion works to minimize fine lines and sun damage, shrink enlarged pores, refresh skin and give it a seamless texture.
Dermal Fillers
In this process, a hyaluronic acid solution is used to replace the skin’s lost volume. It works to fill up lines, wrinkles, and hollows in the cheeks as well as under eyes and is also used for facial chin implants.
CoolSculpting
This treatment work to eliminate fat in areas that leave you with double chin and love handles. It is a non-invasive sculpting procedure that treats those kinds of fats that cannot be reduced by diet and a healthy lifestyle.
Chemical Peels
The chemical peel process involves the application of hydroxyl acid solution to the skin’s surface. This helps to get rid of the dead skin on the outer layers.
The beauty of all the above aesthetic procedures is that they help to improve your appearance and facial features while at the same time keeping the masculine look intact, which is exactly what you want!
In Redondo Beach, all treatments at Lolachi Institute are highly recommended for men.
